Sunday, May 29, 2011
Saturday, May 28, 2011
Marketing has taken on the content of Bollywood - Kay Kay Menon
Kay Kay Menon, the Graduate Management turned-actor who has been in Bollywood for over a decade, the film feels bad because most of them are riding on marketing gimmicks, while the content has taken a back seat.
"Marketing has taken on the content of today and I have serious objections to that. It is the job of marketers to think of creative ways to publicize a movie. Just adding a point of the film is not marketing," Kay Kay told IANS on phone from Mumbai.
"I'm not for that nonsense. If the content of the movie is good, would not need a serial number to work," he added.
The 48-year-old feels filmmakers have shifted focus to other aspects of the film not as relevant and as a result the contents of the movie is being committed.
"The film is being misused today. Filmmakers today are more focused on that dance step must be better for an actor, how the music should be packaged, as a result of content becomes secondary," said .
The graduate management sailed in film in 1995 Saeed Akhtar Mirza release "Naseem", but it was his role in Sudhir Mishra's "Hazaaron Khwaishein Aisi" which led him to fame. Later, his role as DCP Rakesh Maria on "Black Friday" earned him critical acclaim.
Like many others in their early years Kay Kay also worked on television shows like "Pradhan Mantri" and television movies such as "Zebra 2" and "Last Train to Mahakali.
The actor, who has been part of some significant offers films like "Corporate", "Honeymoon Travels Pvt Ltd.", "Sarkar" and "Life in a ... Metro", blames the audience for promoting what he calls "junk."
"Filmmakers are succeeding in promoting the trash because people are licking. It's sad that no one is standing and raising his voice against it. The filmmakers must be sure the product they are offering people "said Kay Kay, now see a" glorified cameo in the upcoming movie "Bhindi Baazaar.Inc" about pickpockets.
The film released on 10 June.
Bollywood is ruled by the stars, but Kay Kay does not believe in the "star" label and says he is happy to be an actor rather than a star.
"Being a star has nothing to do with acting. The other actors are stars on the lifestyle they lead and their environment itself. I can not take that life. I feel comfortable with the life I lead and I'm happy to be an actor. I want to inspire my work at all times, "he said.
Many actors are stepping behind the camera, turning producer or director. When asked if he ever Kay Kay plans to step behind the camera and venture into the address, said: "I believe in specialization. And I am a dedicated actor. I can not be a one man band. If you ever get bored it, I would think of doing anything else. "
After "Bhindi Bazaar Inc, Kay Kay show their comic skills in Sagar Ballary of" Bheja Fry 2 "with Vinay Pathak and Suresh Menon.
"Marketing has taken on the content of today and I have serious objections to that. It is the job of marketers to think of creative ways to publicize a movie. Just adding a point of the film is not marketing," Kay Kay told IANS on phone from Mumbai.
"I'm not for that nonsense. If the content of the movie is good, would not need a serial number to work," he added.
The 48-year-old feels filmmakers have shifted focus to other aspects of the film not as relevant and as a result the contents of the movie is being committed.
"The film is being misused today. Filmmakers today are more focused on that dance step must be better for an actor, how the music should be packaged, as a result of content becomes secondary," said .
The graduate management sailed in film in 1995 Saeed Akhtar Mirza release "Naseem", but it was his role in Sudhir Mishra's "Hazaaron Khwaishein Aisi" which led him to fame. Later, his role as DCP Rakesh Maria on "Black Friday" earned him critical acclaim.
Like many others in their early years Kay Kay also worked on television shows like "Pradhan Mantri" and television movies such as "Zebra 2" and "Last Train to Mahakali.
The actor, who has been part of some significant offers films like "Corporate", "Honeymoon Travels Pvt Ltd.", "Sarkar" and "Life in a ... Metro", blames the audience for promoting what he calls "junk."
"Filmmakers are succeeding in promoting the trash because people are licking. It's sad that no one is standing and raising his voice against it. The filmmakers must be sure the product they are offering people "said Kay Kay, now see a" glorified cameo in the upcoming movie "Bhindi Baazaar.Inc" about pickpockets.
The film released on 10 June.
Bollywood is ruled by the stars, but Kay Kay does not believe in the "star" label and says he is happy to be an actor rather than a star.
"Being a star has nothing to do with acting. The other actors are stars on the lifestyle they lead and their environment itself. I can not take that life. I feel comfortable with the life I lead and I'm happy to be an actor. I want to inspire my work at all times, "he said.
Many actors are stepping behind the camera, turning producer or director. When asked if he ever Kay Kay plans to step behind the camera and venture into the address, said: "I believe in specialization. And I am a dedicated actor. I can not be a one man band. If you ever get bored it, I would think of doing anything else. "
After "Bhindi Bazaar Inc, Kay Kay show their comic skills in Sagar Ballary of" Bheja Fry 2 "with Vinay Pathak and Suresh Menon.
Marketing has taken on the content of Bollywood - Kay Kay Menon
Kay Kay Menon, the Graduate Management turned-actor who has been in Bollywood for over a decade, the film feels bad because most of them are riding on marketing gimmicks, while the content has taken a back seat.
"Marketing has taken on the content of today and I have serious objections to that. It is the job of marketers to think of creative ways to publicize a movie. Just adding a point of the film is not marketing," Kay Kay told IANS on phone from Mumbai.
"I'm not for that nonsense. If the content of the movie is good, would not need a serial number to work," he added.
The 48-year-old feels filmmakers have shifted focus to other aspects of the film not as relevant and as a result the contents of the movie is being committed.
"The film is being misused today. Filmmakers today are more focused on that dance step must be better for an actor, how the music should be packaged, as a result of content becomes secondary," said .
The graduate management sailed in film in 1995 Saeed Akhtar Mirza release "Naseem", but it was his role in Sudhir Mishra's "Hazaaron Khwaishein Aisi" which led him to fame. Later, his role as DCP Rakesh Maria on "Black Friday" earned him critical acclaim.
Like many others in their early years Kay Kay also worked on television shows like "Pradhan Mantri" and television movies such as "Zebra 2" and "Last Train to Mahakali.
The actor, who has been part of some significant offers films like "Corporate", "Honeymoon Travels Pvt Ltd.", "Sarkar" and "Life in a ... Metro", blames the audience for promoting what he calls "junk."
"Filmmakers are succeeding in promoting the trash because people are licking. It's sad that no one is standing and raising his voice against it. The filmmakers must be sure the product they are offering people "said Kay Kay, now see a" glorified cameo in the upcoming movie "Bhindi Baazaar.Inc" about pickpockets.
The film released on 10 June.
Bollywood is ruled by the stars, but Kay Kay does not believe in the "star" label and says he is happy to be an actor rather than a star.
"Being a star has nothing to do with acting. The other actors are stars on the lifestyle they lead and their environment itself. I can not take that life. I feel comfortable with the life I lead and I'm happy to be an actor. I want to inspire my work at all times, "he said.
Many actors are stepping behind the camera, turning producer or director. When asked if he ever Kay Kay plans to step behind the camera and venture into the address, said: "I believe in specialization. And I am a dedicated actor. I can not be a one man band. If you ever get bored it, I would think of doing anything else. "
After "Bhindi Bazaar Inc, Kay Kay show their comic skills in Sagar Ballary of" Bheja Fry 2 "with Vinay Pathak and Suresh Menon.
"Marketing has taken on the content of today and I have serious objections to that. It is the job of marketers to think of creative ways to publicize a movie. Just adding a point of the film is not marketing," Kay Kay told IANS on phone from Mumbai.
"I'm not for that nonsense. If the content of the movie is good, would not need a serial number to work," he added.
The 48-year-old feels filmmakers have shifted focus to other aspects of the film not as relevant and as a result the contents of the movie is being committed.
"The film is being misused today. Filmmakers today are more focused on that dance step must be better for an actor, how the music should be packaged, as a result of content becomes secondary," said .
The graduate management sailed in film in 1995 Saeed Akhtar Mirza release "Naseem", but it was his role in Sudhir Mishra's "Hazaaron Khwaishein Aisi" which led him to fame. Later, his role as DCP Rakesh Maria on "Black Friday" earned him critical acclaim.
Like many others in their early years Kay Kay also worked on television shows like "Pradhan Mantri" and television movies such as "Zebra 2" and "Last Train to Mahakali.
The actor, who has been part of some significant offers films like "Corporate", "Honeymoon Travels Pvt Ltd.", "Sarkar" and "Life in a ... Metro", blames the audience for promoting what he calls "junk."
"Filmmakers are succeeding in promoting the trash because people are licking. It's sad that no one is standing and raising his voice against it. The filmmakers must be sure the product they are offering people "said Kay Kay, now see a" glorified cameo in the upcoming movie "Bhindi Baazaar.Inc" about pickpockets.
The film released on 10 June.
Bollywood is ruled by the stars, but Kay Kay does not believe in the "star" label and says he is happy to be an actor rather than a star.
"Being a star has nothing to do with acting. The other actors are stars on the lifestyle they lead and their environment itself. I can not take that life. I feel comfortable with the life I lead and I'm happy to be an actor. I want to inspire my work at all times, "he said.
Many actors are stepping behind the camera, turning producer or director. When asked if he ever Kay Kay plans to step behind the camera and venture into the address, said: "I believe in specialization. And I am a dedicated actor. I can not be a one man band. If you ever get bored it, I would think of doing anything else. "
After "Bhindi Bazaar Inc, Kay Kay show their comic skills in Sagar Ballary of" Bheja Fry 2 "with Vinay Pathak and Suresh Menon.
situational songs dominate 'Bheja Fry 2' album (Music Review)
Film: "Bheja Fry 2"Music Directors: Ishq Bector, Sagar and Sneha Desai Khanwalkar
Singers: Shree D, Ishq Bector, Dandekar Apeksha, Vinay Pathak, Rekha Rao and Dolly Peters
Rating: **
The soundtrack of "Bheja Fry 2", the sequel to the 2007 hit comedy "Bheja Fry" is all song about the situation. And three composers came together to beat five originals and a remix.
The album begins with the fun song "Ishq da keeda" sang by Shree D and Ishq Bector. Has full western fast heartbeat, with touches of classical music. It's fast, foot-tapping and speaking of the situation when someone falls in love. In short, entertaining and worth listening to.
Here's another fast-paced number "We go crazy" which is Punjabi rhythms. The title song of the album is sung by Shree Dandekar D and Apeksha. It also has an element of fun. It also has a remix version.
This is followed by a song sung by the actor Vinay Pathak, "O Rahi." A number of moderate pace, talking about life and very hummable.
The following is "Banjaare" sung by Rekha Rao. The mood of the song and how it has performed very gypsy by nature, but it has nothing new or special to talk about.
"Burra na ji hand" end the soundtrack. It is basically about the protagonist of the film and has been sung by Dolly Shree D and Peters. moderate number of rhythm, humor, but very situational. There is an issue that would cause a hum or dance.
Overall average an entire album and the songs are more thematic to be individual artists.
situational songs dominate 'Bheja Fry 2' album (Music Review)
Film: "Bheja Fry 2"Music Directors: Ishq Bector, Sagar and Sneha Desai Khanwalkar
Singers: Shree D, Ishq Bector, Dandekar Apeksha, Vinay Pathak, Rekha Rao and Dolly Peters
Rating: **
The soundtrack of "Bheja Fry 2", the sequel to the 2007 hit comedy "Bheja Fry" is all song about the situation. And three composers came together to beat five originals and a remix.
The album begins with the fun song "Ishq da keeda" sang by Shree D and Ishq Bector. Has full western fast heartbeat, with touches of classical music. It's fast, foot-tapping and speaking of the situation when someone falls in love. In short, entertaining and worth listening to.
Here's another fast-paced number "We go crazy" which is Punjabi rhythms. The title song of the album is sung by Shree Dandekar D and Apeksha. It also has an element of fun. It also has a remix version.
This is followed by a song sung by the actor Vinay Pathak, "O Rahi." A number of moderate pace, talking about life and very hummable.
The following is "Banjaare" sung by Rekha Rao. The mood of the song and how it has performed very gypsy by nature, but it has nothing new or special to talk about.
"Burra na ji hand" end the soundtrack. It is basically about the protagonist of the film and has been sung by Dolly Shree D and Peters. moderate number of rhythm, humor, but very situational. There is an issue that would cause a hum or dance.
Overall average an entire album and the songs are more thematic to be individual artists.
Bipasha Basu pay for excess baggage at the airport
Coming from London, Bollywood actor Bipasha Basu was on Thursday asked to cough up Rs.12, 000 for excess baggage by Customs at the airport here.Customs officials said Bipasha was not arrested but merely asked to pay excess baggage.
"While their luggage was being reviewed, some elements are in excess. So, was charged with customs duties for the items," Commissioner of Customs (Airport) PM Govande told IANS.
"She was not arrested, just to pay a fee, like any other person carrying the excess baggage," he said.
Bipasha agreed that he had gone overboard with their purchases and therefore had to pay for the excess items she was carrying.
"It was a routine and many others who are also checked. I paid Rs.12, 000 in taxes against some personal items. I think that Customs is doing an excellent job," Bipasha said in a statement.
On 18 May, Bollywood actress Minissha Lamba was arrested at the airport for 16 hours by the customs department for the implementation of jewelry with a value not declared about 50 lakh rupees.
She was stopped while crossing the green channel at the Chhatrapati Shivaji International Airport. She would have been returned from the International Film Festival Festival.
Bipasha Basu pay for excess baggage at the airport
Coming from London, Bollywood actor Bipasha Basu was on Thursday asked to cough up Rs.12, 000 for excess baggage by Customs at the airport here.Customs officials said Bipasha was not arrested but merely asked to pay excess baggage.
"While their luggage was being reviewed, some elements are in excess. So, was charged with customs duties for the items," Commissioner of Customs (Airport) PM Govande told IANS.
"She was not arrested, just to pay a fee, like any other person carrying the excess baggage," he said.
Bipasha agreed that he had gone overboard with their purchases and therefore had to pay for the excess items she was carrying.
"It was a routine and many others who are also checked. I paid Rs.12, 000 in taxes against some personal items. I think that Customs is doing an excellent job," Bipasha said in a statement.
On 18 May, Bollywood actress Minissha Lamba was arrested at the airport for 16 hours by the customs department for the implementation of jewelry with a value not declared about 50 lakh rupees.
She was stopped while crossing the green channel at the Chhatrapati Shivaji International Airport. She would have been returned from the International Film Festival Festival.
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